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Explainer videos
for subscription
brands

Scalable, design-led videos that help you communicate beautifully and grow fast

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A white board with a bunch of data on it
A yellow background with a black and white image of a man's mental fitness
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A computer screen with a pink and green design on it
A red background with the word valeife surrounded by bubbles
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A set of three different types of beauty products
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See pricing
DTC
Start-Ups
FinTech
InsureTech
Scale-Ups
Brands
Agencies
Finance
SaaS
Membership platforms
DTC
Start-Ups
FinTech
InsureTech
Scale-Ups
Brands
Agencies
Finance
SaaS
Membership platforms

Convert, retain & educate customers

Explainer videos can lift conversion rates by up to 80%* - and with Xplnr, getting a beautiful one made has never been easier or more cost-effective.

Smart

A streamlined process, fully designed by our award-winning team

Fast

Delivery in as little as 2 days with our scalable system

Flexible

Modular or custom options to match your budget

Brand and product hero video
Product demos
Onboarding
'How it works' videos
Feature deep dives
LinkedIn content
Funding & investor pitch videos
E-learning & educational content
Internal comms
Social videos
Customer acquisition / paid ads

*source: Wyzowl

Success stories

We've helped brands from DTC to SaaS show their customers what they solve.

Xplnr Lite
Identify
Men's Mental Fitness
Cheers
Gingerful
Hilo

Trusted by ambitious  subscription teams

We've helped brands explain their value, simplify onboarding, drive sign-ups, provide visual education to reduce churn and much more.

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We LOVE our video -
we achieved a 23% conversion rate with it on YouTube ads
during launch.

Gingerful's subscription platform explainer video

Unbeatable
pricing

Simple, all-in-one pricing for powerful subscription videos.
Fully designed by our award-winning, London-based team.

LITE
£495
-
Best for
start-ups


Simple, clean explainers using our light or dark mode look and default font
‍

Uses our Xplnr scene library

Branded with
your logo

Static UI screens

PRO
£995
Most popular
Best for
scale-ups

‍
Fully branded, professional explainers that match your brand look & guidelines
‍

Uses our Xplnr scene library

Branded with your logo, colours and fonts

Animated UI screens

CUSTOM
£1,995+
-
Best for established
brands


Everything in Pro plus bespoke 3D scenes for enhanced storytelling
‍

Uses our Xplnr scene library + custom 3D scenes

Branded with your logo, colours and fonts

Glossy 3D UI screens

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Get started
VAT will be applied at checkout for applicable countries

Every video includes

High-end design

A proven script

Voiceover

Music

Your assets

Your app UI

Project manager

Portal access

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Learn about Xplnr, how we work and how we can help you.

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Refer and earn

Refer us to a friend or colleague and earn a 10% referral fee.

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Sustainability

For every video we deliver we offset our carbon emissions and plant trees in our Ecologi forest.

An easy process
for busy teams

Completed a speedy self-onboarding and upload your assets, we'll take care of the rest. You approve our work every step of the way.

Book a call

FAQs

What is Xplnr?

Xplnr ("Explainer") is the home of beautiful, fixed-fee explainer videos for subscription-based businesses.

Why choose Xplnr?

Our proven explainer video script model, choice of custom or modular design system, and award-winning design team - delivers beautifully branded videos at scale and cost-effectively.

How does onboarding work?

It couldn't be quicker or easier. Simply use our onboarding tool and join our portal straight away. There you can upload your brand assets, review your script, talk to us and pay your invoice.

How do payments work?

You'll receive a script to approve before any payment is due, and with no obligation to continue. When you're ready to begin your video, you'll find an invoice for the product you select in the Xplnr portal. If you aren't sure which product is best for you, book a call or chat with us in the portal.

How long will it take?

Our guide turnaround times are 2-5 days for Lite, 5-10 days for Pro, and 2-4 weeks for Custom. Project timings will vary depending on feedback response time and the supply/complexity of assets. During busy periods there may be a short waitlist, as we take care with every project to ensure the quality you expect.

Can I pause my project or get a refund?

Our customers love our work but for your peace of mind we offer a full refund if you aren't happy with your video (you absolutely will be). Your project can be paused for 4 weeks, after which a restart fee will apply.

Insights

Tips, tricks, and insights to help your subscription business connect to your audience.

December 3, 2025
How Do Explainer Videos Boost ROI?
From faster sales cycles to higher conversion rates, we explore how explainer videos convert viewers into loyal customers.
December 2, 2025
What Are The Benefits of An Explainer Video?
Discover how and why explainer videos enrich the user experience for subscription app customers including smoother sales and better engagement.
December 1, 2025
What Is An Explainer Video?
From complex features to clear benefits, explainer videos help products connect and resonate with their audience.
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Join the brands we've beautifully explained.

Our founders, Matt & John, have created hundreds of explainer videos for top global companies through their respective animation studio & video agency. Now they've streamlined their most successful ingredients into Xplnr, making it quick & easy for busy teams to get high-performing explainers; on brand, on budget and at scale.

Book a call with us if you’d like to know more about Xplnr or click below to get started.

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Get started
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Based in London, working globally.

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